Organic reach is no longer what it used to be, even a year ago. This means your brand needs a rock-solid social media marketing strategy. Resharing some of your top-performing content on a consistent basis is a good start, and this applies to Facebook, Twitter,...
Originally published on linkedin.com/pulse/crusading-brand-message-kevin-kazuhito-naruse You might remember the Nike advertisement featuring former NFL player Colin Kaepernick. You might be wondering what motivated Nike. Maybe it was a calculated business move? Or...